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Increase Workplace Efficiency with ActivTrak

Optimize your workplace strategy and technology investments to empower successful work habits.

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Trusted by 9,000+ organizations across the world

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Measure the impact of digital and organizational change

Make data-driven decisions about workplace policy and technology investments with visibility into where and how employees work.

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"Being able to proactively hire to anticipate an upcoming rise in work, work tasks, or overall production is something most departments dream of being able to do. We have that power at our fingertips thanks to ActivTrak."

June, 2021


Optimize workplace policy with location-based productivity insights

See how much time employees spend working remotely, in-office and hybrid, and where they are most productive. Assess compliance with workplace policies and determine office space requirements.

Learn more about Location Insights

ActivTrak Impact Analysis summary dashboard

Learn how changes in your workplace impact your organization

See how adjustments like reductions in force, new hybrid work policies or technology implementations affect work habits and well-being.

  • Perform before-and-after analyses and A/B tests
  • Determine trends in employee productivity, workload, engagement and technology usage
  • Quickly find and resolve negative effects
Learn more about Impact Analysis

ActivTrak Workforce Capacity Planning Dashboard

Make data-driven decisions about headcount allocation and resource distribution

Analyze employee work capacity based on historical data to understand which team members are at or over capacity and which are under capacity in order to help distribute workload in the future.

Learn more about Workforce Capacity Planning

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Right-size technology investments and streamline workflows

Gain insight into app and website usage to identify cost-saving opportunities from underutilized or redundant tools. Standardize workflows by ensuring team members are working within the same tools.

Learn more about technology usage & adoption

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Connect workforce activity data to business results

Combine data from ActivTrak and other business tools — like Salesforce, ZenDesk and Lattice — to draw connections between workplace models, productivity trends and business results. Run custom queries or leverage pre-configured starter templates for Tableau, Power BI and Google Data Studio.

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Explore ActivTrak's Key Features


View a summary of workforce productivity metrics to keep a pulse on issues that impact burnout, engagement and efficiency.

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Productivity Reports

Gain valuable insights into factors affecting employee productivity with reports that drill down by date range, users, computers and other criteria.

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Team Productivity

See team productivity and availability status to assess workload balance and identify best practices of top performers.

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Location Insights

Make data-driven decisions about hybrid work with insight into where employees work — and where they work best.

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Workload Management

Uncover opportunities across individuals and teams to balance workloads, increase efficiency and support healthy work habits.

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Productivity Coaching

Leverage expert guidance to drive collaborative discussions and empower employees to take charge of their professional development.

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Combine workforce activity data with key applications and data sources to understand broader business context.

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Personal Insights

Empower employees to improve productivity, focus and work-life balance by providing deep insights into individual work habits.

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Privacy-first Analytics

Safeguard privacy and confidentiality without loss of any productivity insights, and forge higher levels of trust with employees.

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User Management

ActivTrak makes it easy to invite and manage users within your ActivTrak account.

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No matter your needs, ActivTrak fits your stack

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    MS Teams

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    Power BI

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    Google Data Studio

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Learn more about our integrations

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FAQs about operational efficiency & compliance:

What is operational efficiency?

Operational efficiency is the relationship between an organization’s output and input, that when healthy, helps businesses cut down on unnecessary costs while increasing revenue. It’s what businesses strive to do – product a high-quality product at scale with as few resources as possible.

To decrease extraneous costs, the operations manager must be able to identify which processes in place are not needed. To do this, they need to be able to identify a baseline of operations.

How do you measure and improve operational efficiency?

Operational efficiency is calculated by dividing output (revenue, sales, cold calls, inbound leads, etc) by input (resources, man-hours, licenses, etc). As explained by Mankins in the Harvard Business Review, efficiency is a matter of producing the same output with less input.

In order to calculate efficiency, decision-makers need to determine which output and input variables are most appropriate for their organization. These variables are determined by their key performance indicators; the quantifiable metrics that reflect the health of an organization (dictionary). These can shed light on the overall direction of an organization by providing unbiased data about performance.

  • Step 1: Record your performance and compare it against industry standards. This will give the organization a reference point to measure improvements.
  • Step 2: Review the baseline of operations and identify the functions and goals within each department.
  • Step 3: Understand the key players involved when it comes to executing those functions and goals.
  • Step 4: Then review how much time it takes to achieve those goals and the quality of work done every step of the way.
  • Step 5: Within each step, identify bottlenecks that make that process slower. Bottlenecks are any functions or steps that are unnecessary for completing the task at hand. For example, waiting a couple of days for another approval when two approvals are sufficient would be a bottleneck.
  • Step 6: Remove those bottlenecks. One strategy to eliminate waste is the 5S method: Sort, Shine, Straighten, Standardize and Sustain. The leadership team needs to collaborate with other employees to ensure the right steps are taken.
  • Step 7: Measure the performance and compare to the previous baseline of operations to track improvements. Make sure that the quality of work done along the way is not impaired.
  • Step 8: Track performance by creating reports or a dashboard. Convene with your team at regular intervals to discuss performance and areas of improvement.

Note to the COO
There is much more to efficiency than simply cutting costs. It takes more strategy and forethought. A study done by PwC UK showed that two-thirds of UK businesses planned to cut costs over a 12-month period, but less than 30 percent of those organizations were able to reach their operational efficiency goals and only about a fifth of them could sustain the benefits of cutting costs over a period of three years.

What is ActivTrak’s approach to operational efficiency and employee monitoring?

Improving operational efficiency requires the collection and monitoring of data to establish a baseline upon which you can measure growth. We know employee monitoring and activity analysis have a mixed history and association with intrusive supervision and heavy oversight. ActivTrak intends to change that by focusing on the real output of employee monitoring: improved productivity and efficiency.

We designed ActivTrak from an ethical direction: with cornerstones of transparency, collaboration and informed insight. We’ve consciously developed a powerful platform that focuses on the collection of contextual data, avoiding intrusive employee monitoring technologies like keystroke logging and video surveillance. We invite the users of our product to join us on our journey to migrate employee monitoring from the age of surveillance and into the results and data-driven space that is productivity insights and operational efficiency.

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