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Creating a Hybrid Workplace Strategy is the Future

Your hybrid workplace strategy: 20 ways you can protect productivity, keep talent and stay in control as your team becomes the new normal.

Sarah Altemus

By Sarah Altemus

A hybrid team in a meeting using their hybrid workplace technology.
Table of contents

TL;DR Hybrid work has become the new normal — 25% of workplaces have adopted it, and most employees prefer it. When organizations implement a hybrid workplace strategy correctly, it boosts productivity, widens your talent pool and aids your budget. However, when this strategy is done without foresight, companies may limit their visibility into daily processes, introduce security risks or diminish their company culture.

It’s not your imagination — hybrid and remote workplaces are today’s standard, and they’re only becoming more common. ActivTrak’s State of the Workplace report reveals only 25% of workers are office-first. The changes organizations had to make during COVID-19 pandemic lockdowns have morphed into intentional strategies to address evolving employee expectations, competitive talent markets and operational flexibility. 

So how do you embrace the future of hybrid work and adapt to it? Find out why hybrid workplaces are the future, what challenges your organization will face and how to adapt.

Why hybrid workplaces are the future of work

Hybrid workforces — where employees spend some work time in an office and some in remote locations — come in many shapes and sizes. While different organizations and industries adopt hybrid workplace strategies  in various ways, hybrid workplaces are a mainstay of the labor force today.  

A Gallup study revealed that more than half of workers (52%) with “remote-capable” roles have a hybrid working environment, and 55% of hybrid workers report they’re “thriving.” 

Although some major organizations enforce return-to-office mandates, usually touting office culture or productivity, most companies embrace hybrid work as the mainstay of the future. Here’s why:

Hybrid workplaces can increase employee productivity

Most studies report remote and hybrid employees are more productive than their in-office counterparts. According to a Gallup poll, more than half of hybrid workers (52%) cite higher productivity as one of the main advantages of a hybrid work environment. They also tout autonomy and choice of work environment as allowing them to improve focus and quality of work. And while a hybrid setup encourages asynchronous work, the ability to come into the office supports collaboration, which increases team productivity overall.

Greater flexibility and work-life balance

Employee well-being is a top concern for organizations today, as disengagement takes a toll on workers and companies alike. Beyond improving productivity, flexibility and hybrid environments improve employee work-life balance and well-being. The Guardian reports hybrid workers get better sleep, more exercise, healthier meals and better overall health. These workers also have more time to care for their families, engage in hobbies and handle personal matters. Companies that embrace a hybrid approach have happier, more satisfied employees, which translates to lower rates of absenteeism and turnover.

Expanded access to talent

Talent and hiring programs benefit from hybrid work arrangements, too. By offering remote work options, companies expand their geographic hiring limits, even if employees spend some working hours in an office space for in-person meetings. Because so many employees prefer a hybrid arrangement, offering flexible work also expands the company’s talent pool to more diverse, specialized and competitive talent. This supports company diversity, equity and inclusion (DEI) initiatives, which tangentially improve the company’s reputation.

Notably, nearly half of employees would quit their job if they couldn’t have flexibility in their roles. Access to talent also means retaining talent.

Cost savings

One of the biggest benefits of a hybrid work environment for organizations is the cost savings. When team members work from home, leaders lower real estate and facility costs by dedicating offices for high-value collaboration. This also helps the organization right-size office space to ensure it matches employee work schedules. Incidentals like snacks or other office amenities also cost less when employees work from home offices. And employees save money on their commutes or office wardrobes when they spend more time working from home.

Enhanced business resilience

By adopting hybrid work, businesses also prepare for market unknowns. Hybrid workforces thrive in digital-first work environments, where policies and company culture focus on adopting new technology intentionally. Instead of scrambling to adapt to new tools or disruptions, hybrid businesses are more prepared for market changes than more rigid companies.

Top challenges for hybrid workplaces

While hybrid work offers plenty of benefits when done right, some challenges make leaders hesitant to jump in or create opportunities for things to go wrong.

Lack of visibility into work patterns

When managers don’t physically see employees working, it’s difficult to assess how productive they are, especially if team members work from multiple locations. Often, leaders rely on assumptions around who’s working, rather than data. This leads to a risk of over- or underestimating employee output, making it hard for managers to assign tasks or assess workloads — and easy for employees to feel mistrusted or misunderstood.

Security and compliance risks

Employees who work from home may use secure tools or networks inconsistently, which makes it harder for the company to control security risks. It’s also more difficult for IT teams to monitor policy adherence outside the office. Remote and hybrid work  increases the risk of data loss or regulatory noncompliance and hybrid-capable companies must put more safeguards in place to protect their company information, employee privacy and customer data.

Communication and collaboration gaps

Despite how far video communication tools have come, virtual conversations still lack the nuance and context that in-person conversations offer. Asynchronous chats are especially rife with misunderstandings and a lack of tone. Hybrid teams also have fewer spontaneous interactions or team check-ins, which hampers creativity. Employers must be vigilant about preventing silos between in-office and remote staff.

Culture and engagement drift

Many organizations worry about losing company culture when employees work remotely, as remote employees often feel disconnected or left out compared to their in-office counterparts. Data shows remote workers do miss out on opportunities like promotions or mentoring. It’s also harder for companies to reinforce values and team cohesion when everyone works from different locations. Companies must work hard to prevent engagement drift by enhancing remote inclusion and embracing a digital-first workspace for everyone in a hybrid workplace.

Overwork and burnout

The biggest challenge employees face when working from home, even in a hybrid model, is overwork. When you work from a home office, it’s hard to create separation between work life and personal life, and studies show remote workers tend to work longer hours than office workers. ActivTrak’s State of the Workplace revealed that remote workers clock an average of 9 hours and 45 minutes. This may sound like a boon to the company’s productivity numbers, but in truth the longer hours often contribute to overwork and burnout. Beyond stressing out employees, burnout costs the company millions of dollars a year, so preventing hybrid overwork is a big priority for organizations that want to succeed.

How to adapt to a hybrid work model

There are lots of hybrid work models, and choosing the right one for your organization requires careful consideration and planning. Here is a step-by-step guide for implementing hybrid work, regardless of what model you choose:

1. A clear, consistent hybrid policy helps improve focus

Staying focused in a hybrid environment requires structure. High-performing hybrid teams typically:

  • Create blocks of focus time, marking this time on their shared calendars
  • Communicate asynchronously for nonurgent matters
  • Understand when a meeting is really an email
  • Schedule in-office work to collaborate and meet for in -person meetings

It’s extremely important to outline exactly what hybrid work means in your organization through a clear, consistent hybrid work policy. Define who can work remotely and how often, as well as where.

Can employees only work from a home office in a set city, or from coffee shops and during road trips? Set expectations around availability, meetings and communication. Ensure your policies are inclusive and apply equitably across teams. For example, if some teams must be in the office more often due to regulations or compliance issues, how else do you provide flexibility? Use ActivTrak’s hybrid work policy template to guide your final document.  

2. Rethink the role of the office

In a hybrid work environment, the main office is no longer a place to just clock in and hang out. Redesign your space as a collaboration hub with the right spaces and tools to ensure teams use their in-office time intentionally, whether it’s for onboarding, brainstorming or team building. Consider the diverse needs of individual employees, teams, and departments to accommodate various work styles and requirements.

3. Enable technology that supports flexibility

Functional hybrid teams are digital-first across the organization. Invest in cloud-based tools for collaboration, task management and secure access. Standardize platforms across teams to reduce friction and shadow IT. Leverage workforce analytics like ActivTrak to track productivity and engagement trends to increase trust between managers and employees while empowering more productive performance discussions. 

4. Strengthen culture and connection

Unlike traditional offices, culture and connection don’t always happen organically with hybrid teams. Create intentional rituals that reinforce belonging, whether teams are remote or in-person. Ensure you celebrate wins across platforms, whether they’re professional or personal. Give managers guidance on how to lead inclusive, connected hybrid teams. Also, monitor workload balance with data (rather than hearsay or assumptions) to prevent burnout.

5. Upskill managers to lead hybrid teams

Many managers aren’t naturally ready to lead hybrid teams, especially if they’re used to traditional office setups. Create training programs to teach managers how to coach by outcomes rather than observation. Equip them with real-time data to support employee growth while ensuring employees don’t feel surveilled or watched. Encourage managers to set up regular 1:1s and team check-ins to maintain alignment and to reduce the urge to micromanage.

6. Review and refine regularly

Hybrid work will change as your organization changes, so it’s important to review your policies and refine them as needed. Collect employee feedback through surveys for self-reporting, and use engagement tools to spot what’s not being said. Review workforce analytics to better understand what’s working and what’s not. Adjust your hybrid practices based on evolving needs and data insights combined with personal reflections to ensure team members are on board.

Request a demo of ActivTrak’s hybrid and remote workforce management software

Hybrid work is the future, and companies that prepare today will stay ahead of tomorrow’s challenges. Embracing technology, listening to employees’ needs and replacing traditional mindsets with data-backed insights allow you to build talented teams and gain a competitive edge. Best way to do this? Break through the opaque nature of hybrid work and get visibility into how, when and where workers perform best with ActivTrak’s hybrid and remote workforce management software

Get the right data and insights to form the perfect hybrid policy for your organization today and in the future. Request a demo to get started!

FAQ

What is a hybrid workplace strategy?

A hybrid workplace strategy is a formal plan defining how, when and where employees split time between an office and remote work. This plan outlines the policies for collaboration, technology and performance measurement.

How does hybrid work improve work-life balance and mitigate burnout?

Hybrid workers report better sleep, more exercise and more time for family and personal matters. However, as hybrid workers also work remotely, longer hours or a blurred boundary between work and home may still become an issue. Managers must help employees understand how to set clear boundaries, ensuring that work-life balance doesn’t impede performance or wellness.

How does hybrid work aid talent retention?

As many employees prefer hybrid or remote work environments, this flexibility gives employers a wider talent pool. ActivTrak’s State of the Workplace report notes that “…Regular hybrid and remote-first companies have the highest share of healthy employees at 76% each.” In addition, work flexibility helps employees feel trusted with their time, allowing them to have a better work-life balance.

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Meet the author

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Sarah Altemus
Principal of Performance & Transformation
Sarah Altemus is a Principal of Performance & Transformation at ActivTrak, where she contributes to the company’s research and advisory efforts focused on work intelligence in the AI era. Working with one of the world’s largest datasets on how work actually happ... Read more
Sarah Altemus is a Principal of Performance & Transformation at ActivTrak, where she contributes to the company’s research and advisory efforts focused on work intelligence in the AI era. Working with one of the world’s largest datasets on how work actually happens, she partners with global enterprises to benchmark performance, apply best practices and translate behavioral data into measurable improvements in productivity, workforce effectiveness and organizational design.

Sarah brings a decade of experience advising organizations through complex, large-scale transformations where workplace strategy, culture and business operations must evolve simultaneously. Her work spans global enterprises including Expedia Group, ExxonMobil and Wizards of the Coast, where she shaped the human-centered strategies required to sustain performance through periods of significant disruption — including headquarters relocations, mergers, operating model shifts and digital transformation.

At Expedia Group, Sarah directed change management for the relocation of 5,000 employees to a new headquarters, developing enterprise-wide readiness programs, behavioral research initiatives and cross-functional alignment strategies. When COVID-19 emerged during the transition, she supported the company’s pandemic response, enabling a rapid and coordinated shift to remote work at scale. At ExxonMobil, she supported leadership through the organizational and cultural complexities of one of the largest corporate headquarters projects in the world, alongside a concurrent merger integration.

Earlier in her career, Sarah advised enterprise organizations including Amazon, Nordstrom and Philips Healthcare on workplace strategy and new ways of working, applying human-centered research and design thinking to align employee experience with business performance. She also served as a researcher at APQC (the American Productivity and Quality Center), where she developed expertise in benchmarking, process improvement and organizational effectiveness.

At ActivTrak, she focuses on helping organizations operationalize work intelligence — enabling leaders to embed data-driven ways of working and drive adoption at scale. Her work emphasizes that sustainable performance gains require not just new technology, but a fundamental redesign of how work happens, supported by continuous measurement and organizational accountability.

Sarah’s areas of expertise include organizational design, workforce analytics, return-to-office strategy, employee listening at scale and change management in the context of AI and productivity technologies.
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