REPORT

Missed goals cost more than you think. See how much with our Utilization Benchmarks Report –  Read now →

About Activtrak

Workforce intelligence that powers the future of work

Get complete visibility into productivity, performance and technology adoption across your teams.

Trusted by 9,500+ global brands and organizations

Making better decisions starts with better data.

Analyze work activity data across your organization to improve productivity, engagement and operational efficiency. Understand workforce utilization, track AI adoption and optimize human+AI impact to get the most from your workforce investments.

The ActivTrak Difference

Unparalleled workforce intelligence

  • Complete visibility into how work happens across teams
  • AI-powered insights for workforce management and productivity optimization
  • Data-driven decisions on utilization, capacity and AI adoption trends

Privacy-first, employee-centric approach

  • Built-in data privacy controls and regulatory compliance
  • No keystroke logging, content scraping, camera access or video recording
  • CCPA, GDPR, HIPAA and SOC 2 Type 2-certified

The Productivity Lab helps you succeed by using workforce analytics to drive results.

  • Experts in productivity, change management and organizational effectiveness
  • Tailored onboarding, benchmarks and self-service learning
  • US-based customer success, support and services teams

Visit the Productivity Lab

Awards & Reviews

  • Deloitte Technology Fast 500
  • Inc 5000
  • Great Place to Work / Fortune Best Workplaces in Texas
  • 451 Research Market Impact Report, 2025
  • TrustRadius Top Rated
  • G2 Leader
  • Capterra Short List
  • Brandon Hall Group Talent Management Today, 2025
See more

Leadership

LinkedIn

Heidi Farris

CEO

LinkedIn

Jana Wilson

CFO

LinkedIn

Shanel Vandergriff

CMO

LinkedIn

Javier Aldrete

Chief Product Officer

LinkedIn

Matthew Finlayson

CTO

LinkedIn

Eric Cargol

Chief Sales Officer

LinkedIn

Gabriela Mauch

Chief Customer Officer

LinkedIn

Mindee Humphrey

VP, People

Investors

Meet the team

Additional Resources

State of the workplace report cover image showing the report cover and report data showing productivity and engagement findings.
Blog

2025 State of the Workplace: Workforce Trends & Productivity Benchmarks
Person using a laptop with digital KPI and analytics dashboard on screen.
Blog

Workforce Drain: Why Leaders Must Rethink Productivity Measurement
Case Study

Parts ASAP Achieves 122X ROI and $6.82M in Benefits
Get started free Get started
Watch demo Watch demo