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AI Insights That Show the Real Impact on Workforce

You invest in AI. Now find out if it’s working. See how teams actually use AI — and if it improves productivity or frees capacity.

Dashboard showing top AI tools by usage (Copilot, Cursor, ChatGPT, etc.) and user adoption levels (low, mid, high) with example user profiles and usage counts.

Trusted by 9,500+ global brands and organizations

FROM AI ADOPTION TO MEASURABLE IMPACT

Complete visibility into AI usage and impact

Most organizations can see AI usage but few can measure whether it’s actually improving performance. ActivTrak helps you connect AI activity to real outcomes — so you can understand how work is changing, where value is created and what to do next.

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Visibility without micromanaging
“What I like most about ActivTrak is how it gives me clear visibility into how the team is spending their time without being intrusive. It helps me spot productivity patterns and potential bottlenecks quickly, so I can address issues before they impact the operation.”

— Ops Manager
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AI USAGE MEASUREMENT

Track AI usage across teams and tools

Start with a clear view of how AI is actually used. Get the complete picture on which AI tools teams use, and how, plus where usage is growing or stalling.

  • See who’s using AI and how often
  • Distinguish between sporadic and consistent usage
  • Compare usage trends across teams and roles
AI Usage Measurement chart showing top AI tools by allocation and number of users.

AI COMPLIANCE

Govern AI usage with clarity and confidence

Eliminate blind spots in your AI usage and identify potential risks before they happen. Bring AI usage under control with clear visibility into tools, risk and policy alignment.

  • Identify use of approved vs. unapproved AI tools
  • Use data to support governance and compliance
  • Reduce risk from unsanctioned AI tool usage
AI Compliance dashboard showing tool overview metrics and a table of approved and unapproved AI tools.

AI ADOPTION MATURITY & BENCHMARKING

Measure AI maturity in real time

Understand how deeply AI is embedded into work, from early experimentation to consistent workflow integrations.

  • Classify users into maturity stages
  • Track progression from sporadic to integrated use
  • Compare maturity levels across teams and roles
  • Go beyond usage to see how AI is integrated into workflows
AI Adoption Maturity & Benchmarking section with stage summary cards and a user table by adoption maturity.

AI IMPACT ON PRODUCTIVITY

Measure how AI changes productivity and capacity

Quantify whether AI is actually improving performance — not just increasing activity.

  • Measure capacity gains from AI-enabled work
  • Track how much time shifts to higher-value work
  • See how team maturity levels impact focus and efficiency
AI Impact on Productivity table comparing teams by adoption stage, AI usage, utilization, and efficiency.

AI OPTIMIZATION

Turn AI insights into better decisions

Identify where to expand, optimize, or reduce AI investment. Replace assumptions with real AI usage data to cut costs, save time and impact business results.

  • Identify top AI tools and use cases
  • Quantify potential cost and time savings
  • Reveal gaps in adoption and enablement

AI ROI TRACKING

Understand the ROI of AI across your workforce

Connect AI usage to productivity, capacity and business outcomes to understand where AI is delivering real value — and where it’s not.

  • Measure how AI impacts productivity and utilization across teams
  • Quantify capacity gains created by AI-enabled work
  • Compare outcomes across teams, roles, and maturity levels
  • Identify where AI is driving value—and where it needs optimization
Adoption Impact dashboard showing AI maturity metrics, team comparisons, and trend charts for utilization and efficiency.

Why ActivTrak?

Real insights

As the system of record for work, ActivTrak continuously captures behavioral data across people, tools, and AI agents, and the workflows that connect them – no surveys or self-reporting required.

Measurable outcomes

Understand how people and AI work together, see what’s changing and measure the impact on productivity and performance — both historically and in real time.

Proven foundation

With more than a decade of experience measuring productivity and performance, ActivTrak provides a reliable baseline to understand change and make better decisions.

Connect work intelligence across your tech stack

Integrate existing tools to combine workforce activity, AI usage and business data for deeper, more actionable insights.

Workday

ADP

Microsoft Teams logo.

Microsoft Teams

Outlook

Google Calendar Logo - ActivTrak & Google Integration

Google Calendar

ServiceNow

Zendesk

ChatGPT

Claude

Gemini

Microsoft Viva

jira logo

Jira Software

Salesforce

Slack

Slack

How it Works

An ActivTrak screenshot shows workforce planning data, including screen time and productivity data for employee Suzanne R.

Capture behavioral activity

Capture behavioral activity including hours worked, schedule adherence, location policy compliance and app & website usage.

An ActivTrak screenshot shows workforce planning data, including productivity breakdown for employee Robin W.

Analyze productivity trends

Analyze productivity trends on employee focus, engagement and utilization to make data-informed decisions on resource allocation.

An ActivTrak screenshot shows workforce planning data focused on AI productivity coach insights about sales team members Suzanne R. and Juan S.

Optimize team performance

Optimize team performance with benchmarks, goal-tracking and AI coaching recommendations to improve workforce productivity.

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